Meet The Team

John Panichella is the founder of JPPR, a cutting-edge public relations firm specializing in entertainment and digital talent. His career began at 14 with an entertainment blog that gained millions of impressions, leading him to interview icons like Trina, Sum 41, and Danity Kane while still in high school. After moving to Los Angeles, he became the West Coast Reporter for J-14, TWIST, and M Magazine, covering major red carpets and interviewing stars like Shawn Mendes, Chloe x Halle, and Joe Jonas. He later joined Amazon Alexa as an editor, working on the Shaquille O’Neal, Samuel L. Jackson, and Melissa McCarthy voice experiences, as well as developing the Santa Claus, Dragon, Owl, Tiger, and Panda voices for Amazon Kids.

Now at the helm of JPPR, Panichella has led high-impact campaigns for Super Bowl champion Logan Ryan, Johnny Orlando, and Maggie Lindemann, among others. His clients—ranging from Netflix stars to viral sensations—have landed features and deals with E! News, Entertainment Tonight, Billboard, The Today Show, NY Post, Daily Mail, Teen Vogue, and brands like Cold Stone Creamery, Butcher Box, and Fashion Nova. With a sharp eye for industry trends and a knack for elevating talent, Panichella continues to redefine entertainment PR in 2025.

Alex Biniaz-Harris is the Head of Business Development at JPPR, where he spearheads strategic partnerships and secures top-tier brand deals for the firm’s clients. With a keen eye for industry trends and a talent for cultivating meaningful collaborations, Alex has worked with leading brands to craft impactful campaigns that elevate digital creators, artists, and entertainment personalities.

Beyond his work in PR, Alex is an accomplished pianist, composer, and health advocate, having performed at venues like Carnegie Hall, the Kennedy Center, and Lollapalooza. His debut EP, Modes, has amassed millions of streams, and his film scores have premiered at international festivals. Drawing from his own health journey, he uses his platform to raise awareness about chronic health issues, ensuring his creative and professional work leaves a lasting impact.

Eva Amantea is the Founder and CEO of Sparks of Gold Agency, partnering with JPPR to secure brand deals, gifting opportunities, and event placements for top talent. With nearly 15 years in the entertainment industry, Eva brings a deep understanding of media, influencer marketing, and brand strategy to every campaign.

Before launching her agency, Eva was an on-camera host, interviewing icons like Betty White, Cole Sprouse, and Robert De Niro on her YouTube channel before taking her talents to Radio Disney and Famous Birthdays. Her transition into influencer marketing was a natural evolution, leveraging her industry expertise to bridge the gap between creators and top-tier brands.